--- description: ¿Qué piensan los usuarios de Marchex? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Marchex gracias a Capterra Costa Rica. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Marchex - Opiniones, precios y características - Capterra Costa Rica 2026 --- Breadcrumb: [Inicio](/) > [Programas para seguimiento de llamadas](/directory/30901/call-tracking/software) > [Marchex](/software/152002/call-analytics) # Marchex Canonical: https://www.capterra.co.cr/software/152002/call-analytics Página: 1 de 3\ Siguiente: [Página siguiente](https://www.capterra.co.cr/software/152002/call-analytics?page=2) > Marchex es un proveedor excelente de analíticas de llamadas que impulsa, mide y convierte a las personas que llaman en clientes. > > Veredicto: 32 usuarios lo han valorado con **4.4/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Vista rápida ### ¿Quién usa Marchex? Marchex es una empresa de tecnología de medios y analíticas que proporciona un conjunto de productos para empresas. Su solución aumenta las ventas analizando las llamadas telefónicas del consumidor. ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **4.4/5** | 32 Opiniones | | Facilidad de uso | 4.2/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.0/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.0/5 | Basado en las opiniones generales | | Funciones | 4.0/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 80% | (8/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Marchex - **Ubicación**: Seattle, EE. UU. - **Constitución**: 2003 ## Contexto comercial - **Precio inicial**: USD 0,01 - **Modelo de precios**: (Prueba gratis) - **Público objetivo**: 11-50, 51-200, 201-500, 501-1 000, 1 001-5 000, 5 001-10 000, 10 000+ - **Despliegue y plataformas**: Cloud, SaaS, Web - **Idiomas admitidos**: inglés - **Países disponibles**: Canadá, Estados Unidos ## Funciones - CRM - Creación de informes de llamadas - Creación de informes/análisis - Cupones móviles - Enrutamiento de llamadas - Envío masivo de mensajes de texto - Gestión de campañas - Gestión de contactos - IVR - Identificador de llamadas - Mensajería bidireccional - Mensajería planificada - Personalización de mensajes - Programación de campañas - Respuestas automáticas - Seguimiento de conversión - Seguimiento de palabras claves - Third-Party Integrations ## Integraciones (en total: 12) - Acquisio - ActivEngage - Adobe Analytics - CRM Analytics - CarNow - Conversational Cloud - Google Ads - Google Analytics 360 - HubSpot CRM - Kenshoo Infinity Suite - NinjaCat - TapClicks ## Opciones de asistencia - E-mail/Help Desk - Base de conocimientos - Asistencia telefónica - Chat ## Categoría - [Programas para seguimiento de llamadas](https://www.capterra.co.cr/directory/30901/call-tracking/software) ## Categorías relacionadas - [Programas para seguimiento de llamadas](https://www.capterra.co.cr/directory/30901/call-tracking/software) - [Software para envío de SMS](https://www.capterra.co.cr/directory/30842/sms-marketing/software) ## Alternativas 1. [Twilio](https://www.capterra.co.cr/software/180158/twilio-communications-platform) — 4.4/5 (501 reviews) 2. [SlickText](https://www.capterra.co.cr/software/155430/slicktext-com) — 4.8/5 (268 reviews) 3. [JustCall](https://www.capterra.co.cr/software/157853/justcall) — 4.1/5 (223 reviews) 4. [inconnect](https://www.capterra.co.cr/software/164772/omnichannel) — 3.9/5 (19 reviews) 5. [CTM](https://www.capterra.co.cr/software/152004/call-tracking-software) — 4.6/5 (150 reviews) ## Opiniones ### "Great service and support but needs a visual facelift on the UI." — 4.0/5 > **Rob** | *23 de febrero de 2018* > > **Puntos a favor**: The call tracking is seamless and the reports are robust enough for us to send to clients to justify the advertising we're providing. > > **Puntos en contra**: User interface seems dated. I think it could be cleaned up and streamlined a bit more, sometimes you really have to go digging for what you're looking for. ----- ### "Must Have Tool for Call Tracking" — 5.0/5 > **Usuario verificado** | *15 de agosto de 2018* | Marketing y publicidad | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: The program is easy to use and can handle high volume of information without affecting how it functions. If you run large call tracking campaigns it has the ability to be plugged into another tracking dashboard which is a huge plus\! It provides stats within the program which is another plus, this allows you to quickly analyze data without having to physically do the calculations and comparisons yourself. You manage all of your information and campaigns which takes the headache out of dealing with a third party. Customer service is also really helpful in making sure you are using the program to its highest potential. > > **Puntos en contra**: Sometimes it can glitch, and some of the features are definitely under-utilized due to accessibility. Overall I would recommend to everyone. ----- ### "A tool that has failed to adapt to change." — 3.0/5 > **Zakary** | *18 de marzo de 2021* | Marketing y publicidad | Valoración de la recomendación: 3.0/10 > > **Puntos a favor**: I enjoy being able to have visibility into our calls we are receiving both internally and for our clients to understand ways to better handle our inbound calls. > > **Puntos en contra**: The software hasn't really changed the user experience since the first time I logged on in 2017. It has had the same look and seemingly the same functionality. > > It served its purpose however we are now moving to a software that has more features that lend itself towards digital marketing. ----- ### "Reporting to be desired" — 4.0/5 > **Usuario verificado** | *23 de febrero de 2018* | Propiedad inmobiliaria | Valoración de la recomendación: 6.0/10 > > **Puntos a favor**: It records the calls and allows you to create marketing numbers as needed. archex serves it's purpose but to sift through various calls to understand if it is a good or bad call can be daunting when a property receives 20+ calls a day. They have a service that can point out different words for a charge but I belive this should be standard to provide top of the line service to all customers. > > **Puntos en contra**: I think the reporting could be a little more robust and organzied. Certain reports you have to click into one subject for example "by client" run a report to see another type of report pop up that you then elect and select which properties to go to. Reports are hiding and not clearly found. If you schedule reports for certian users you can't see which reports are schedueld for which user. There should also be a way to give access to only certain accounts and not one or all. > > marketing numbers and the ability to listen to them, the basics ----- ### "We have used Marchex to track our phone calls and have seen good results." — 4.0/5 > **Usuario verificado** | *28 de febrero de 2018* | Educación superior | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: The ability to pull reports for different criteria is helpful when we are looking for specific data. The ease of finding relevant information is helpful. > > **Puntos en contra**: The technical support can take a while when there is a problem and we loose out on valuable data while it is being looked into. > > Call tracking for our call center ----- Página: 1 de 3\ Siguiente: [Página siguiente](https://www.capterra.co.cr/software/152002/call-analytics?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.co.cr/software/152002/call-analytics) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Datos estructurados