---
description: ¿Qué piensan los usuarios de Bynder? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Bynder gracias a Capterra Costa Rica.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Bynder - Opiniones, precios y características - Capterra Costa Rica 2026
---

Breadcrumb: [Inicio](/) > [Software de gestión de activos digitales](/directory/30203/digital-asset-management/software) > [Bynder](/software/122257/bynder)

# Bynder

Canonical: https://www.capterra.co.cr/software/122257/bynder

Página: 1 de 10\
Siguiente: [Página siguiente](https://www.capterra.co.cr/software/122257/bynder?page=2)

> Bynder es una solución basada en la nube para profesionales de marketing que buscan simplificar la forma en que administran el contenido digital a través de un portal central.
> 
> Veredicto: 229 usuarios lo han valorado con **4.5/5**. De los mejores valorados en **Probabilidad de recomendación**.

-----

## Vista rápida

### ¿Quién usa Bynder?

Todos los sectores: Departamento de Marketing, consultor de marca, Departamento de Comunicaciones, gerente de marca, Departamento de Prensa, agencia de diseño, agencia creativa

## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.5/5** | 229 Opiniones |
| Facilidad de uso | 4.4/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.5/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.2/5 | Basado en las opiniones generales |
| Funciones | 4.3/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Bynder
- **Constitución**: 2013

## Contexto comercial

- **Modelo de precios**:  (Prueba gratis)
- **Público objetivo**: 2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001-5 000, 5 001-10 000, 10 000+
- **Despliegue y plataformas**: Cloud, SaaS, Web, Android (móvil), iPhone (móvil), iPad (móvil)
- **Idiomas admitidos**: alemán, chino, chino tradicional, coreano, español, francés, inglés, italiano, japonés, neerlandés, polaco, portugués, ruso, turco
- **Países disponibles**: Afganistán, Albania, Alemania, Andorra, Angola, Anguila, Antigua y Barbuda, Arabia Saudita, Argelia, Argentina, Armenia, Aruba, Australia, Austria, Azerbaiyán, Bahamas, Bangladés, Barbados, Baréin, Belice y 208 más

## Funciones

- Acceso móvil
- Almacenamiento de documentos
- Animación
- Archivo y conservación
- Arrastrar y soltar
- Biblioteca de contenidos
- Búsqueda de texto completo
- Búsqueda/filtro
- CRM Integration
- Captura de documentos
- Categorización de activos
- Clasificación de documentos
- Comentarios/notas
- Compartir en redes sociales
- Control de procesos de aprobación
- Controles o permisos de acceso
- Conversión de archivos
- Creación de contenidos
- Creación de informes y estadísticas
- Creación de informes/análisis
- Creación de marca personalizable
- Creación de vídeos
- Directrices de marca
- Edición de texto
- Edición de vídeo
- Etiquetado
- Gestión de almacenamiento de datos
- Gestión de campañas
- Gestión de contenidos
- Gestión de expiraciones de accesos
- Gestión de flujos de trabajo
- Gestión de metadatos
- Gestión de proyectos
- Gestión del cambio
- Herramientas de colaboración
- Marcas de agua
- Mediateca
- Modelos
- Opciones de publicación de contenidos
- Planificación de actividades
- Planificación estratégica
- Protección PDF
- Protección de audio y vídeo
- ROI Tracking
- Revocación de acceso
- Seguimiento de progreso de tareas
- Seguimiento/Análisis de uso
- Superposición de texto
- Third-Party Integrations
- Uso compartido de archivos

… y 10 características más

## Integraciones (en total: 102)

- ACTITO
- Adobe Commerce
- Adobe Creative Cloud
- Adobe Experience Manager
- Adobe Workfront
- Agility
- Agility CMS
- Akeneo Product Cloud
- Asana
- Bigtincan
- Bigtincan Engagement
- Bigtincan Zunos
- Bloomreach
- Brightcove
- Butter CMS

… y 87 integraciones más

## Opciones de asistencia

- E-mail/Help Desk
- Preguntas frecuentes/foro
- Base de conocimientos
- Asistencia telefónica
- Asistencia 24/7
- Chat

## Categoría

- [Software de gestión de activos digitales](https://www.capterra.co.cr/directory/30203/digital-asset-management/software)

## Categorías relacionadas

- [Software de gestión de activos digitales](https://www.capterra.co.cr/directory/30203/digital-asset-management/software)
- [Software de gestión de marcas](https://www.capterra.co.cr/directory/30531/brand-management/software)
- [Herramientas ECM](https://www.capterra.co.cr/directory/31079/enterprise-content-management/software)
- [Software MRM](https://www.capterra.co.cr/directory/31020/mrm/software)
- [Software DRM](https://www.capterra.co.cr/directory/31240/digital-rights-management/software)

## Alternativas

1. [Canva](https://www.capterra.co.cr/software/168956/canva) — 4.7/5 (13456 reviews)
2. [Google Workspace](https://www.capterra.co.cr/software/168389/google-workspace) — 4.7/5 (17731 reviews)
3. [OneDrive](https://www.capterra.co.cr/software/161304/onedrive) — 4.5/5 (12884 reviews)
4. [Kontainer](https://www.capterra.co.cr/software/143730/kontainer) — 4.6/5 (300 reviews)
5. [Box](https://www.capterra.co.cr/software/148766/box) — 4.4/5 (5653 reviews)

## Opiniones

### "Robust Digital Asset Management for Streamlined Workflows" — 4.0/5

> **Jennifer** | *16 de septiembre de 2026* | Servicios para el consumidor | Valoración de la recomendación: 7.0/10
> 
> **Puntos a favor**: Bynder excels at centralizing digital assets into a single, intuitive source of truth. Its powerful search and taxonomy tools make finding specific images, brand assets, and creative files effortless. The user interface is clean and accessible, making onboarding smooth for both technical and non-technical team members. Features like custom metadata tagging and built-in transformations for photo assets save significant time during content creation and distribution workflows.
> 
> **Puntos en contra**: The initial setup and taxonomy planning require a steep investment of time to configure correctly for larger file libraries. Additionally, advanced customization and enterprise-level tiers can become quite expensive for mid-sized teams, and some granular file-permission settings take a bit of trial and error to get right.
> 
> Overall, Bynder provides a reliable and scalable solution for Digital Asset Management (DAM). It significantly reduces file-redundancy issues and eliminates endless email chains by streamlining file sharing and image management across teams.

-----

### "Bynder is our digital assets' authoritative database" — 5.0/5

> **Denise** | *31 de octubre de 2022* | Marketing y publicidad | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Bynder is used all over our company. Bynder has been an extremely flexible option for us to better manage the distribution and use of all of our digital assets. Inefficient time and effort is wasted trying to locate needed digital files that have been dispersed among multiple computers, shared folders, and emails.
> 
> **Puntos en contra**: There's no way to keep tabs on which files are being transferred, downloaded, etc. It was difficult to locate assets without knowing precisely where they were stored. To use several filters based on a single metaproperty. Minimization of computerized categorization.
> 
> Bynder acts as a central repository for all of our digital assets, making it easier for everyone in the organization and our external partners to access the most up-to-date and accurate versions without wasting time searching for them or second-guessing whether or not they are viewing the most recent revisions. It establishes a system that can be used across all divisions and which can be relied upon to give up-to-date and comprehensive data on our digital holdings.

-----

### "Bynder good but not great" — 3.0/5

> **JR** | *3 de enero de 2025* | Gestión de organizaciones sin ánimo de lucro | Valoración de la recomendación: 6.0/10
> 
> **Puntos a favor**: API was nice. Product technically was a DAM.
> 
> **Puntos en contra**: User experience was poor. Users really hated the flat structure of the database, they preferred working in folders. Finding resources using the metadata available wasn't great either. Their search engine failed us and was quirky.
> 
> Very mid experience. We transitioned from WebDAM and most preferred if we could have stayed. The team at Bynder did not help us with the transition very well and ultimately it took a full year to get the DAM transferred. They cut us off of API access a week before our contract expired and tried to sell special services to get us to transfer files out. Fortunately we had already completed the transfer to our new DAM by then.

-----

### "Does Good Job" — 5.0/5

> **Donnie** | *23 de junio de 2026* | Empleo y contratación | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: I was pleasantly surprised when Bynder completed our Explainer Video and Site Fixes Without Disrupting The Entire System. Honestly I thought for sure they were going to ruin the entire system. I had also previously used some poor quality code earlier that completely destroyed my Menu Module. However, their Team quickly fixed this problem, and it is working properly again.
> 
> **Puntos en contra**: Why would all 5 people involved in the email thread feel compelled to let me know an animation is "rendering". Please provide one single point of contact for each task.
> 
> My biggest issue has been cleaning up our messily organized CRM Data after a sudden exit from a member of our team. Their Team jumped in and completed the Website Migration Task and Funnels. Additionally, the Promotional App Video they created will help me stop having to explain what we do to new people repeatedly. Thankfully it is functioning properly and I am simply happy to see it off of my desk.

-----

### "Bynder is very user-friendly and configurable" — 4.0/5

> **Jessica** | *14 de junio de 2022* | Software informático | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: It was made clear by the Onboarding Manager exactly what needed to be done and when. They gave us with tools to evaluate and spreadsheets to help us verify the platform's suitability for our purposes. The weekly sessions were fruitful, and the "homework" tasks were manageable. The database is well-built, but it also allows for a great deal of customization.
> 
> **Puntos en contra**: Metaproperties and permissions may have benefited from a bit more description of how they're used, especially how they're connected. Things didn't exactly go according to plan, so we had to go back a few times and reorganize.
> 
> Our sales and marketing digital asset management system and our graphics digital asset management system needed to be integrated. We required an easy-to-use and easy-to-manage solution. Bynder gives you access to everything.

-----

Página: 1 de 10\
Siguiente: [Página siguiente](https://www.capterra.co.cr/software/122257/bynder?page=2)

## Enlaces

- [Ver en Capterra](https://www.capterra.co.cr/software/122257/bynder)

## Esta página se encuentra disponible en los siguientes idiomas

| Local | URL |
| da | <https://www.capterra.dk/software/122257/bynder> |
| de | <https://www.capterra.com.de/software/122257/bynder> |
| de-AT | <https://www.capterra.at/software/122257/bynder> |
| de-CH | <https://www.capterra.ch/software/122257/bynder> |
| en | <https://www.capterra.com/p/122257/Bynder/> |
| en-AE | <https://www.capterra.ae/software/122257/bynder> |
| en-AU | <https://www.capterra.com.au/software/122257/bynder> |
| en-CA | <https://www.capterra.ca/software/122257/bynder> |
| en-GB | <https://www.capterra.co.uk/software/122257/bynder> |
| en-IE | <https://www.capterra.ie/software/122257/bynder> |
| en-IL | <https://www.capterra.co.il/software/122257/bynder> |
| en-IN | <https://www.capterra.in/software/122257/bynder> |
| en-NZ | <https://www.capterra.co.nz/software/122257/bynder> |
| en-SG | <https://www.capterra.com.sg/software/122257/bynder> |
| en-ZA | <https://www.capterra.co.za/software/122257/bynder> |
| es | <https://www.capterra.es/software/122257/bynder> |
| es-AR | <https://www.capterra.com.ar/software/122257/bynder> |
| es-CL | <https://www.capterra.cl/software/122257/bynder> |
| es-CO | <https://www.capterra.co/software/122257/bynder> |
| es-CR | <https://www.capterra.co.cr/software/122257/bynder> |
| es-DO | <https://www.capterra.do/software/122257/bynder> |
| es-EC | <https://www.capterra.ec/software/122257/bynder> |
| es-MX | <https://www.capterra.mx/software/122257/bynder> |
| es-PA | <https://www.capterra.com.pa/software/122257/bynder> |
| es-PE | <https://www.capterra.pe/software/122257/bynder> |
| fr | <https://www.capterra.fr/software/122257/bynder> |
| fr-BE | <https://fr.capterra.be/software/122257/bynder> |
| fr-CA | <https://fr.capterra.ca/software/122257/bynder> |
| fr-LU | <https://www.capterra.lu/software/122257/bynder> |
| it | <https://www.capterra.it/software/122257/bynder> |
| ja | <https://www.capterra.jp/software/122257/bynder> |
| ko | <https://www.capterra.co.kr/software/122257/bynder> |
| nb | <https://www.capterra.no/software/122257/bynder> |
| nl | <https://www.capterra.nl/software/122257/bynder> |
| nl-BE | <https://www.capterra.be/software/122257/bynder> |
| pl | <https://www.capterra.pl/software/122257/bynder> |
| pt | <https://www.capterra.com.br/software/122257/bynder> |
| pt-PT | <https://www.capterra.pt/software/122257/bynder> |
| sv | <https://www.capterra.se/software/122257/bynder> |
| tr | <https://www.capterra.web.tr/software/122257/bynder> |

-----

## Datos estructurados

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Capterra Costa Rica","address":{"@type":"PostalAddress","addressLocality":"Ciudad de México","addressRegion":"CMX","postalCode":"CP 11000","streetAddress":"Boulevard Manuel Ávila Camacho no. 36, Piso 10 Col. Lomas de Chapultepec CP 11000 México, D.F"},"description":"Capterra Costa Rica ayuda a millones de usuarios a encontrar el software adecuado. Descubre opiniones, valoraciones, infografías y las listas más exhaustivas de software empresarial.","email":"info@capterra.co.cr","url":"https://www.capterra.co.cr/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@type":"Organization","@id":"https://www.capterra.co.cr/#organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"Bynder","description":"Bynder es una forma fácil de administrar y distribuir los activos digitales en la nube. Los equipos pueden encontrar rápidamente los archivos adecuados, colaborar con ediciones y aprobaciones en tiempo real y distribuir contenido en una variedad de canales y tipos de archivos. Con el DAM (sistema de gestión de activos digitales, por sus siglas en inglés) de Bynder en el centro de su pila tecnológica de marketing, las marcas tienen un control total sobre su marketing de marca a través de un portal central.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/30b5a12b-11e6-4cdc-a40a-e759faf6faea.png","url":"https://www.capterra.co.cr/software/122257/bynder","@type":"SoftwareApplication","@id":"https://www.capterra.co.cr/software/122257/bynder#software","publisher":{"@id":"https://www.capterra.co.cr/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":229,"ratingValue":4.5},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"@type":"FAQPage","@id":"https://www.capterra.co.cr/software/122257/bynder#faqs","mainEntity":[{"name":"¿Qué es Bynder?","@type":"Question","acceptedAnswer":{"text":"Bynder es una forma fácil de administrar y distribuir los activos digitales en la nube. Los equipos pueden encontrar rápidamente los archivos adecuados, colaborar con ediciones y aprobaciones en tiempo real y distribuir contenido en una variedad de canales y tipos de archivos. Con el DAM (sistema de gestión de activos digitales, por sus siglas en inglés) de Bynder en el centro de su pila tecnológica de marketing, las marcas tienen un control total sobre su marketing de marca a través de un portal central.","@type":"Answer"}},{"name":"¿Quién usa Bynder?","@type":"Question","acceptedAnswer":{"text":"Todos los sectores: Departamento de Marketing, consultor de marca, Departamento de Comunicaciones, gerente de marca, Departamento de Prensa, agencia de diseño, agencia creativa","@type":"Answer"}}]},{"@type":"BreadcrumbList","@id":"https://www.capterra.co.cr/software/122257/bynder#breadcrumblist","itemListElement":[{"name":"Inicio","position":1,"item":"/","@type":"ListItem"},{"name":"Software de gestión de activos digitales","position":2,"item":"/directory/30203/digital-asset-management/software","@type":"ListItem"},{"name":"Bynder","position":3,"item":"/software/122257/bynder","@type":"ListItem"}]}]}
</script>
